Local Businesses Look to Thrive Amid Construction Along East Colfax Avenue This Holiday Season
DENVER — As the holiday shopping season kicks off with Small Business Saturday, locally owned shops and restaurants along East Colfax Avenue are optimistic about drawing crowds despite ongoing construction for the East Colfax Bus Rapid Transit (BRT) project.
Chris Donato, owner of the newly opened Champagne Tiger, expressed enthusiasm about the increased foot traffic, stating, “It’s still early, but crowds have been really great today.” The $280 million BRT project, which began in October after years of planning, aims to enhance transportation along Colfax Avenue by providing dedicated transit lanes and easing traffic congestion.
Despite the current congestion caused by construction, local business leaders remain hopeful. Frank Locantore, executive director of the Colfax Avenue Business Improvement District (BID), noted that businesses have already begun to feel a financial impact, but the holiday season serves as an opportunity for recovery. To support local stores and eateries, the BID launched the "We Back The Fax" campaign aimed at raising awareness about shopping locally.
Upcoming events, including a tree lighting ceremony, are designed to attract visitors and encourage them to navigate the area despite construction challenges. Donato plans to adorn Champagne Tiger with festive decorations starting December 2, aiming to create a cozy atmosphere that draws customers in.
Additionally, Locantore revealed that the BID and the City of Denver are committed to assisting local businesses, highlighting a Business Impact Opportunity Fund grant of up to $15,000 set to launch in February 2025 to help mitigate construction-related financial strains.
As the holiday season approaches, East Colfax businesses are rallying to maintain community support and ensure a thriving local economy during this transformative time.
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Photo credit www.denver7.com
